Intel ‘lucky’ The power of Intel Core Ultra drives an ethical AI immersive experience to launch Zedd’s first album in 10 years. Global US Branded Content Digital Live Event Merchandise Virtual Technology
POKÉMON 25TH ANNIVERSARY Pokémon celebrated its 25th anniversary with an award-winning bespoke album featuring 12 global UMG artists. Global Bespoke Tracks Branded Content Merchandise Virtual Gaming
Lenovo’s Fan-Powered Virtual concert Lenovo celebrated the power of Intel Evo, tapping the Jonas Brothers to host a virtual performance powered by fan creation. Global Live Performance Product Placement Virtual Technology
Lenovo “City of Lover” concert Lenovo partnered with Taylor Swift, showcasing the creative power of the YOGA laptop through an intimate performance in Paris. France Live Performance Virtual Technology