UMG for Brands

An award-winning global brand partnerships network, part of UMG - the world's largest music company.

About UMGB

Selena Gomez OREO

Selena Gomez & OREO transformed a cookie into an exclusive scannable music experience.

US Branded Content Product Creation Food & Beverage

Bud Live brings fans closer than ever to the ultimate celebration of music, culture, and Budweiser.

Global Branded Content Live Event Live Performance Food & Beverage

Ryan Tedder, Gwen Stefani, and Anderson .Paak unite with Coca-Cola for the ultimate 2024 Olympic anthem.

Global Bespoke Tracks Music Video Sports

OREO & Post Malone remixed America’s favourite cookie with the never-before-seen Taste Twist.

US Branded Content Reimagined Tracks Food & Beverage

Expedia's 'Global Jam' hosted by Anderson .Paak showcases New Orleans culture with artists from around the world.

Branded Content Live Event Live Performance Travel & Tourism

A global music platform that spotlights fearless artists and how they take on the heat in their lives through original music.

Global Bespoke Tracks Branded Content Food & Beverage

The power of Intel Core Ultra drives an ethical AI immersive experience to launch Zedd’s first album in 10 years.

Global US Branded Content Digital Live Event Merchandise Virtual Technology

We have global and local networks of dedicated experts in over 74 countries.